Light TrackingBaselworld 2013
Contracted by Kenzan SA, we created an innovative system for presenting objects or products. The Light Tracking system allows to illuminate a moving object and to display graphical content related to the presented object.
Here, the goal was to illuminate a watch. A video tracking system was developed in order to follow the movements of the watch. The tracked position was used to generate the projection of the lighting and graphics around the watch.
This system was used for Omega’s press conferences at Baselworld 2013.
Concept and design